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Glasbeni vrt cvetličnih melodij v ALEJI [marec 2023]
Domov Portfolio Glasbeni vrt cvetličnih melodij v ALEJI [marec 2023]

Glasbeni vrt cvetličnih melodij v ALEJI [marec 2023]

Naročnik

Nakupovalno središče Aleja

Projekt

Glasbeni vrt (cvetlična zasaditev)

Vrsta dogodka

aktivacija

Lokacija

Nakupovalno središče Aleja, Ljubljana

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Postavitev spomladanskega “Glasbenega vrta” v ALEJI

 

V nakupovalno središče ALEJA smo marca 2023 pripeljali pomlad!

 

Glavna zvezda spomladanske cvetlične zasaditve je bil iz rož narejen klavir, ki smo ga vmestili v 81 m2 velik cvetlični »Glasbeni vrt«.  Da je bila izkušnja še bolj pristna, smo uporabili interaktivni “talni” oz. “pohodni” klavir, na katerega so lahko obiskovalci igrali s stopanjem na velike tipke na tleh.

Tako smo v ALEJI ustvarili spomladanski park, v katerem so si obiskovalci lahko odpočili na klopeh, občudovali cvetje (od ciklam do trobentic) in zaigrali svojo najljubšo melodijo.  Zabavalo se je več kot 1.000 obiskovalcev vseh generacij.

 

Na dan žena, ki je bil tudi zadnji dan postavitve, smo rože razdelili med obiskovalke in tako dogajanju dali še trajnostno noto, saj rož tako nismo zavrgli. Obiskovalke je še dodatno razveselilo dejstvo, da so rože prejele od priljubljenega Blaža, sanjskega moškega iz istoimenske TV oddaje.

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Interaktivna cvetlična zasaditev “Glasbeni vrt” je idejno in izvedbeno v celoti delo ekipe Promotiva.

Želite, da podobno interaktivno razstavo, dogodek, aktivacijo ali promocijo organiziramo tudi za vas? Kontaktirajte nas!

 

 

Foto: Igor Sukur in Robert Krumpak

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